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About Us

H2O Farm means Hand in Hand or “Gotong Royong”. It’s inspired to help Parongpong Farmers that were affected by the Covid-19 Pandemic. Our founder, Ben, was initiated to help and build a strong connection with the farmers after hearing the stories that he knew from his neighbors at Cihideung – Parongpong, about the farmer’s difficulties.

Many farmers can’t continue to nurture their plants, are unable to afford or grow new seeds, and even need to cut down the plants sometimes. The conditions really had a big economic impact on flower farmers, decorative plant farmers, and vegetable crop farmers. 

The sales have dropped from 50% up to 90% on those days. It was a heartbreaking condition. Some of the farmers have to abandon their lands and dump the flowers directly to compost, and some need to close down their farms due to the pandemic situation.

Our Community

H2O Farm has built the community development and explored the specialties of the farmers’ and neighbors’ conditions that are also important. We are not here to compete with the farmers, but hand-in-hand connecting their values with the products that they have for projects, safe and nutritious food, home usage, or special decorations.

It’s crucial to ensure our products get to their destination safe and sound. Careful selections and well preparation are the keys. The farmers will be preparing their best products; edible plants, decorative plants, flower cuts, vegetables, and others from their hands.

All those products will need to pass the quality control phase and be selected carefully to add more value. The various products that have been selected would be prepared as a gift or decorations, as nutritious edible food, to craft flowers or plant arrangements, make handmade cards, to be repotted, etc. We deliver the order to the people that are interested to buy the products, starting from our own friends and family to several cities in Java, Bali, Sulawesi, and Sumatera.

Along the way, the opportunity also came to build designs for indoor and outdoor garden scapes projects for homes, offices, cafés, and public areas, or to maintain more beautiful spaces. We offered a carefully curated selection of indoor and outdoor plants, hand-crafted home goods that put quality ahead of quantity, and living art made right here in the workshop; landscapes, arrangements, and others. The people who deliver the plants and other things are our neighbors that worked as online drivers but difficult to get any orders due to the pandemic.

We search for available drivers that can help us to deliver the plants and set a schedule for them to do the plant delivery almost every day when the pandemic hits them hard.

We have a passionate and knowledgeable team for the abroad plant lovers and plant parents as well. We reconnect the people with the natural world through Bilingual Live Plant sharing from the farmers related to describing each plant’s uniqueness with useful tips and tricks; how to propagate, plant media, etc. 

We also invite people to participate and support the plants’ exhibition with our best-selling mini-greenhouse series (GE-NI 1.0 and GE-NI 2.0) designed and built by us as a compact pop-up store to exhibit plants. In order to analyze current and new approaches to promotion or development, we do a collaboration with the plant lovers community and various brands that support the H2O Farm programs with the Parongpong farmers and neighbors.

Improve rural local farmers’ livelihoods and professional high-quality production systems in Parongpong – West Java where people and the environment thrive.

Working hand-in-hand or side-by-side with the local farmers to ensure their success in producing good plants in an effective way. It is a statement of commitment, encompassing the whole people. It refers confidently to the future and expresses our main goal; the continuity of strengthening the local farmers’ market at Parongpong and protecting the environment.

We persevere to develop our knowledge and scale continuously to our growth in strengthening and also growing our core values and consider various good opportunities with the farmers.

Meet Our Founder

Benjamin Martines, known professionally as Ben, is an accomplished Project Business Development Manager and has a broad experience in architecture, interior design, project management, and brand development with more than 20 years of experience. 

Graduated in Architecture from Parahyangan University and earned a Master’s Degree in Business from Prasetiya Mulya Business School, he has managed various sizes of conceptualization and project development throughout South East Asia and the Middle East. He is known for his communication skills and his hands-on construction approach that enables him to help the clients discover the design solutions and create positive possibilities. 

As part of hospitality, the Spa industry has influenced his life for about 5 years before he focused on the Property industry combined with the management industry. He was blessed that he can be part of an excellent team of AWLake Design by meeting and working with various architects, interior designers, and other creatives through many kinds of challenges in five stars spa projects that also involved well-known brands. 

He began to continue working as a Senior Business Development for the Pramestha Mountain City project in Bandung, Indonesia, by developing his skills and elaborating on the opportunity and networks in property development. Ben became a Founder of DUTA Studio, focusing on architectural, interior, and MEP design works that create updated conceptual design and implementation for each project by collaborating with designers from various backgrounds. 

When the pandemic crisis started in early 2020, his passion for creating art, food development, and society program for people development was inspired him to build H2O Farm with his community from the ornamental plantation for personal collection to design and decoration consulting, garden scapes design, and build various projects that will support Parongpong farmers during the hard times.

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